Novo Nordisk Zürich Global Marketing Team

“I liked the opportunity to think out of the box, and to try a new way of business communication – a far more engaging way of presenting, and of keeping your audience alert What I also liked was that there was no heavy theory, but emphasis on practice examples
Thanks for a very interesting workshop”

Pamela Todd
Maj 2009

I Novo Nordisk’s kontorbygning I centrum af Zürich holdt jeg i maj 2009 en koncentreret éndags Storytelling workshop.  Deltagerne er 8 personer (mixed nationality) fra Biopharm Global Marketing Team og formålet er at “forbedre deltagernes færdigheder i live communication”

Deltagerne havde på forhånd gjort sig tanker om hvilken kommunikationsopgave de ville arbejde med, og det blev bl.a. til bevægende historier om hvilken betydning den medicin, som netop denne afdeling udvikler, har for mennesker Programmet i hovedtræk var: • Awakening you inner storyteller • Looking into story structure • Working on your own stories individually, later in pairs, and finally in the whole group. • Introduction to corporate storytelling and to why we tell stories and how what it might bring you to do it